AI powered design analysis tool to help you create smarter designs
Take data driven design decisions to boost ad effectiveness and UX.
What do people notice first?
We (web users) are intuitive, impatient and have a shorter attention span than a Goldfish. You have only 5 seconds to direct your consumers attention to the most important content or they leave. Dhiti shows the most and least eye-catching content for users when they first arrive on the webpage/advertisement/packaging
What do people notice first?
We (web users) are intuitive, impatient and have a shorter attention span than a Goldfish. You have only 5 seconds to direct your consumers attention to the most important content or they leave. Dhiti shows the most and least eye-catching content for users when they first arrive on the webpage/advertisement/packaging
INSIGHTS YOU CAN GET
Shows how clear, exciting and balance the design is for the users.
Shows areas likely to receive most attention within the first few seconds. Red area grabs high levels of attention.
Mark areas of interest and AI predicts the % of attention for different areas of design.
.png)
Indicates the visual scan paths and sequence between elements and predicts the eye fixations order and gaze path.
How it works ?
Dhiti AI simulates human vision and predict what people will automatically see or miss in first few seconds. It predicts where users will focus their attention on your design.
Upload your creative design. Select the type of design like ad, webpage, package design etc. and target device like desktop, mobile, print, outdoor, package design. (No installation required)
Our AI platform backed by neuroscience and deep learning, leveraging in-house eye tracking software to provide solutions for UI Testing, UX Research, AB Testing, Ad Testing, Heatmap Analysis & More, simulates human vision and predicts where users will focus their attention on your design. (Days of eye tracking research compressed into a single click.)
How it works ?
Dhiti AI simulates human vision and predict what people will automatically see or miss in first few seconds.It predicts where users will focus their attention on your design.
Our predictive eye tracking software platform backed by neuroscience and deep learning AI, simulates human vision and predicts where users will focus their attention on your design. It provides insights for Ad Testing, UI Testing, UX Research, AB Testing, Heatmap Analysis & More, (Days of eye tracking research compressed into a single click.)
Features
Predictive algorithms based on neuroscience, eye tracking data and deep learning AI
A design audit technology tool combined with neuroscientific research, computer vision and deep learning AI for UI Testing, UX Research, AB Testing, Ad Testing, Heatmap Analysis, & More
Analyse instantly at the fraction of the cost and time of actual eye tracking study focus group activities
Output resemble a 5 seconds eye tracking session of 40 people and more than 90% accuracy
Compare multiple designs or measure against competitors to make data driven design and marketing decisions.
Ad testing, UI testing, UX usability research, website heatmap analysis, packaging design testing or any design analysis
Technology
Solution based on artificial intelligence and inspired by neuroscience. An artificial neural network predicts how and what users will perceive in first 5 seconds of viewing. Analysis employs algorithms from neuro-science of natural vision processing, computational attention, eye-tracking sessions data.
Neuroscience deals with how the brain works. It helps to understand how your users perceive, process and respond to your design. It deals with how our brain works, describing visual saliency, perception and cognition of humans.
Each of the reports showcase heatmap analysis which highlights the aspect of user brain activity and demonstrates how cognitive principles can be applied to your design to ensure they are communicating . Get insight into how users will engage with any ads and web design, on any device, before you go live.
Technology
Solution based on artificial intelligence and inspired by neuroscience. An artificial neural network predicts how and what users will perceive in first 5 seconds of viewing. Analysis employs algorithms from neuro-science of natural vision processing, computational attention, eye-tracking sessions data.
Neuroscience deals with how the brain works. It helps to understand how your users perceive, process and respond to your design. It deals with how our brain works, describing visual saliency, perception and cognition of humans.
Each of the reports showcase heatmap analysis, highlighting an aspect of user's brain activity and demonstrates how cognitive principles can be applied to your design to ensure you are communicating. Get insights into how users will engage with any ads and web design, app on any device, before you go live.
Choose Your Plan
*All Features -1 credit instantly produces 5 reports - Design Scores, Perception Map, Attention Heat Map, Area of Interest, Gaze Plot PDF report, Data Storage Unlimited, Custom Watermark, Credit validity 3 months.
Frequently Asked Questions
Dhiti AI is a predictive eye-tracking tool based on neurobiological visual processing. It simulates human vision and enables you to effectively predict human's attention and attraction. It gives data driven insights into what will catch the viewers eyes while looking at your webpage, advertisement, signage, package and any visual stimuli.
Graphic designers, UI-UX designers, conversion experts, advertising agencies, digitla marketing agencies, marketing research agencies, consumer insights team/agencies use Dhiti AI to optimize the performance of their visual stimuli such as ad, websites, packaging, outdoor an.d indoor signage and other visuals.
The Core Principle is as humans, irrespective of our cultures, genders and age, our visual system is wired to look at very much the same aspect of design (ads, webpages) in first few seconds of viewing. That’s why it is possible to generate a predictive model of human visual attention. Neuroscience study deals with how our brain works, describing visual saliency, perception and cognition of humans. Solution based on artificial intelligence and inspired by neuroscience. An artificial neural network predicts how and what users will perceive in first 3-5 seconds of viewing. Analysis employs algorithms from neuro-science of natural vision processing, computational attention, eye-tracking sessions data.
Testimonials
“Dhiti AI is a wonderful tool that helps to uncover usability and visual attention issues on websites. Makes it easy to understand what elements are noticed on website. The tool offers a instant and reliable analysis for the designer or design team and saves time, money.”
“The need for a specialized testing device or dozens of study respondents that cost thousands of dollars and weeks is gone. This can all be done in few seconds and for a few dollars. When I integrate the eye tracking simulation into my analysis, my recommendations have a greater impact. ”
“Dhiti AI is very easy to use, understand and explain. We use it to refine our designs and to ensure the most important design elements get the maximum exposure and best readability. It helps us quantify the impact our design changes have on user attention. The scores help us to do a better A/B testing. ”
Contact Us
Neuro Inside Out, Pune, India
info@dhitiai.com
+91 9960686809
